| SEO Business Solutions Search Engine Optimization Blog |
June 25
Search Engine Optimization is essential if you want your site to appear in the first page of search
results in the major search engines.
According to Hitwise, the top search engines for the month of May, 2008 were:
1. www.google.com 68.29%
2. search.yahoo.com 19.95%
3. search.msn.com 4.33%
4. www.ask.com 4.23%
These four search engines account for 96.8% of the search engine traffic for the US. You can optimize all you
want for all the web, but what good is that going to do you if Google leads the way at 68.29% of all searches
conducted in the United States?
At SEO Business Solutions, we begin your websites search engine optimization with Google in mind. Once
your site has been optimized for Google, you can consider any other search engine you want to consider. We
know that if you optimize for Google, and if you appear on the first page of the Google search engine results,
most of the other search engines will fall right in line and you are likely to appear on the first page of their search
engine results with some adjustments.
At SEO Business Solutions, we are experts in search engine optimization for Google. Give us a try. We know
you will not be disappointed.
June 23
One of the most important strategies in Search Engine Optimization is link building.
Link building helps you optimize for the keyword that you want to be number one in the searches and it gives your
website presence on the Internet. However, most people don't know how to begin a link building campaign.
Where do you look? Who should you link to? Should you do reciprocal linking? Do you even know what
reciprocal linking is? Where should you place the reciprocal link? How do you insert the reciprocal link into the
HTML of your web page? Did you build your own website or did you pay to have it done for you? Do you have to
pay in order to insert your reciprocal links?
The questions go on and on. There are many resources where you can learn how to start a link building
campaign.
We can never overstate how important links are. They are considered a vote for your page by the search
engines. If the only place on the Internet that your website is mentioned is on your own website, then you have
lost the battle before even firing a shot. You cannot sit idly by and expect people to find your site if it cannot be
found anywhere. You need to do a submission to search engines and directories.
SEO Business Solutions has state of the art submission software and we will get your website submitted to the
major search engines and thousands of other search engines and web directories (including DMOZ). The open
directory project. That is only the beginning. You have to find other resources that will point to you without you
pointing to them. We are not saying that a reciprocal link isn't worthwhile. There is still room for reciprocal links.
They are simply not as valuable as inbound links.
We will give you a heads up. Go to Google and type "free link directories" in the search box. You are going to
get thousands upon thousands of link directories. If you are beginning your link building campaign, then you
need to concentrate on the free links that do not require a reciprocal link. You can find hundreds of link
directories from PR 6 all the way to no PR. However, don't concentrate your link building campaign only on the
link directories with the high PR's. This will not look natural to the search engines. You should submit your
website for inclusion in approximately 250 to 300 link directories per month, until you have your website linked all
over the Internet. Once you begin to run out of options for inbound links, you can begin working on reciprocal
links.
Once your website has all of those links pointing to it, you will begin to see it moving up in the search results for
your given keyword or keyword phrases. Remember to include the keywords you are optimizing for in your link.
Some directories won't let you do this, but most will. After all, if you are optimizing for "widgets" and you don't
have widgets anywhere in your inbound links, you have ignored one of the most important reasons for linking in
the first place.
June 18
SEO Business Solutions is your only solution for your Search Engine Optimization needs.
We have been at the vanguard of search engine optimization for many years now and will continue to work and
improve in order to stay out in front. To this end, we have made many search engine optimization tools available
to our customers and website users. We realize that many people don't have the financial resources to pay for
search engine optimization or SEO. We also know that if you have a specialty website, your traffic might be such
that it allows you the free time to do your own SEO. Also, we know that many people like to tinker and learn new
things.
If you are one of the aforementioned people, then our free SEO tools are the thing for you.
All you have to do is go to our Contact Us page and let us know that you are looking for free SEO tools. We will
be more than happy to share some of the tools that we use with you. However, if you find yourself in a bind or
pressed for time, don't hesitate to ask for a free website analysis and SEO quote. We will work with you to
formulate an SEO plan that falls within your budget and expectations.
June 17
Webmasters want quick and easy solutions to their Search Engine Optimization problems. Most
people want to get high rankings in Google and they want these rankings now.
That's the reason why some companies offer quick and easy solutions that are supposed to bring your website in
Google's top 10 results quickly and easily. Are these methods good for your business and can you afford to use
them?
5 quick and easy methods to get high rankings on search engines
The following five methods are the most popular quick fix solutions that some website promotion companies offer:
1. Hide text on your web pages
If you want to get high rankings for a special keyword, the keyword must appear on your web pages. If you don't
want to change your web pages, hide keyword rich text on your web pages. For example, use white text on a
white background, use CSS to hide text areas, fill HTML comments with keywords, etc.
2. Cloak your web pages
Cloaking is a method that allows you to deliver different pages to search engines and website visitors. For
example, your website visitors could see your regular web pages while search engine spiders are redirected to
keyword rich web pages that are stuffed with keywords that are relevant and not-so-relevant to your business.
Cloaking is an easy way to provide search engines with lots of content without changing your regular web pages.
3. Get content from other websites
Everybody knows that search engines need content to get high search engine rankings. The easiest way to get
content rich web pages is to reproduce content from other websites on your website.
4. Buy links
Buying links is a quick way to get many links to your website. Why waste time to develop natural link partnerships
with related websites?
5. Participate in linking schemes
Search engines prefer websites with many inbound links. Why not join a link network that promises hundreds of
links within days with little work or no work at all?
Quick and easy solutions can become extremely expensive!
The problem with the methods mentioned above is that they all will get your website banned from Google's search
result pages sooner or later. Google thinks that these methods are spam and we agree with that opinion. In fact,
we consider such practices highly deceptive and unethical. We have discussed in previous blogs the ethics of
Search Engine Optimization.
You can get short term results with these methods but it is only a matter of time until your website will be
penalized for using these methods. Just to be clear: Do not use the methods above or you will harm your
website! You will end up being penalized, banned and/or blackballed.
Can you afford these methods?
Three questions and a risk-free plan.
Can your business afford to use one of the methods above? Consider these three questions:
* Do you have employees or investors?
* Is your website the primary source of your income?
* Would losing most of your visitors be a disaster for your income?
If your answer to one of these three questions is yes then you should avoid the tactics mentioned above at all
cost. The risk is just too high.
If you want to get high rankings on Google without risking your website, use ethical search engine
optimization methods. If you want to get lasting rankings, optimize your web pages for your keywords without
spamming and get high quality links instead of using shady linking schemes.
Ethical search engine optimization methods take some time but they produce much better results than shady
quick fix solutions.
Thank you Axandra for such highly informative and valuable articles!
We continue to advise our website visitors and customers to practice ethical search engine optimization. After
all, we believe that you want to go to the top of the search engine results and stay there. Well, the way to stay
there is through ethical SEO.
June 16
Search Engine Optimization is much more than just using keywords on a page, linking to other pages
and hoping that the search engines pick you up.
Search Engine Optimization involves understanding the way search engines work. It has evolved to a point
where good optimizers have an almost intuitive understanding of how search engines change and evolve over
time. At SEO Business Solutions, we try to stay one step ahead of the search engines so that we can rank your
site and place it where you want to see it. Give SEO Business Solutions a try for your search engine optimization.
We are sure that you will get much more than you expected.
Search Engine Optimization is essential if you want your site to appear in the first page of search
results in the major search engines.
According to Hitwise, the top search engines for the month of May, 2008 were:
1. www.google.com 68.29%
2. search.yahoo.com 19.95%
3. search.msn.com 4.33%
4. www.ask.com 4.23%
These four search engines account for 96.8% of the search engine traffic for the US. You can optimize all you
want for all the web, but what good is that going to do you if Google leads the way at 68.29% of all searches
conducted in the United States?
At SEO Business Solutions, we begin your websites search engine optimization with Google in mind. Once
your site has been optimized for Google, you can consider any other search engine you want to consider. We
know that if you optimize for Google, and if you appear on the first page of the Google search engine results,
most of the other search engines will fall right in line and you are likely to appear on the first page of their search
engine results with some adjustments.
At SEO Business Solutions, we are experts in search engine optimization for Google. Give us a try. We know
you will not be disappointed.
June 23
One of the most important strategies in Search Engine Optimization is link building.
Link building helps you optimize for the keyword that you want to be number one in the searches and it gives your
website presence on the Internet. However, most people don't know how to begin a link building campaign.
Where do you look? Who should you link to? Should you do reciprocal linking? Do you even know what
reciprocal linking is? Where should you place the reciprocal link? How do you insert the reciprocal link into the
HTML of your web page? Did you build your own website or did you pay to have it done for you? Do you have to
pay in order to insert your reciprocal links?
The questions go on and on. There are many resources where you can learn how to start a link building
campaign.
We can never overstate how important links are. They are considered a vote for your page by the search
engines. If the only place on the Internet that your website is mentioned is on your own website, then you have
lost the battle before even firing a shot. You cannot sit idly by and expect people to find your site if it cannot be
found anywhere. You need to do a submission to search engines and directories.
SEO Business Solutions has state of the art submission software and we will get your website submitted to the
major search engines and thousands of other search engines and web directories (including DMOZ). The open
directory project. That is only the beginning. You have to find other resources that will point to you without you
pointing to them. We are not saying that a reciprocal link isn't worthwhile. There is still room for reciprocal links.
They are simply not as valuable as inbound links.
We will give you a heads up. Go to Google and type "free link directories" in the search box. You are going to
get thousands upon thousands of link directories. If you are beginning your link building campaign, then you
need to concentrate on the free links that do not require a reciprocal link. You can find hundreds of link
directories from PR 6 all the way to no PR. However, don't concentrate your link building campaign only on the
link directories with the high PR's. This will not look natural to the search engines. You should submit your
website for inclusion in approximately 250 to 300 link directories per month, until you have your website linked all
over the Internet. Once you begin to run out of options for inbound links, you can begin working on reciprocal
links.
Once your website has all of those links pointing to it, you will begin to see it moving up in the search results for
your given keyword or keyword phrases. Remember to include the keywords you are optimizing for in your link.
Some directories won't let you do this, but most will. After all, if you are optimizing for "widgets" and you don't
have widgets anywhere in your inbound links, you have ignored one of the most important reasons for linking in
the first place.
June 18
SEO Business Solutions is your only solution for your Search Engine Optimization needs.
We have been at the vanguard of search engine optimization for many years now and will continue to work and
improve in order to stay out in front. To this end, we have made many search engine optimization tools available
to our customers and website users. We realize that many people don't have the financial resources to pay for
search engine optimization or SEO. We also know that if you have a specialty website, your traffic might be such
that it allows you the free time to do your own SEO. Also, we know that many people like to tinker and learn new
things.
If you are one of the aforementioned people, then our free SEO tools are the thing for you.
All you have to do is go to our Contact Us page and let us know that you are looking for free SEO tools. We will
be more than happy to share some of the tools that we use with you. However, if you find yourself in a bind or
pressed for time, don't hesitate to ask for a free website analysis and SEO quote. We will work with you to
formulate an SEO plan that falls within your budget and expectations.
June 17
Webmasters want quick and easy solutions to their Search Engine Optimization problems. Most
people want to get high rankings in Google and they want these rankings now.
That's the reason why some companies offer quick and easy solutions that are supposed to bring your website in
Google's top 10 results quickly and easily. Are these methods good for your business and can you afford to use
them?
5 quick and easy methods to get high rankings on search engines
The following five methods are the most popular quick fix solutions that some website promotion companies offer:
1. Hide text on your web pages
If you want to get high rankings for a special keyword, the keyword must appear on your web pages. If you don't
want to change your web pages, hide keyword rich text on your web pages. For example, use white text on a
white background, use CSS to hide text areas, fill HTML comments with keywords, etc.
2. Cloak your web pages
Cloaking is a method that allows you to deliver different pages to search engines and website visitors. For
example, your website visitors could see your regular web pages while search engine spiders are redirected to
keyword rich web pages that are stuffed with keywords that are relevant and not-so-relevant to your business.
Cloaking is an easy way to provide search engines with lots of content without changing your regular web pages.
3. Get content from other websites
Everybody knows that search engines need content to get high search engine rankings. The easiest way to get
content rich web pages is to reproduce content from other websites on your website.
4. Buy links
Buying links is a quick way to get many links to your website. Why waste time to develop natural link partnerships
with related websites?
5. Participate in linking schemes
Search engines prefer websites with many inbound links. Why not join a link network that promises hundreds of
links within days with little work or no work at all?
Quick and easy solutions can become extremely expensive!
The problem with the methods mentioned above is that they all will get your website banned from Google's search
result pages sooner or later. Google thinks that these methods are spam and we agree with that opinion. In fact,
we consider such practices highly deceptive and unethical. We have discussed in previous blogs the ethics of
Search Engine Optimization.
You can get short term results with these methods but it is only a matter of time until your website will be
penalized for using these methods. Just to be clear: Do not use the methods above or you will harm your
website! You will end up being penalized, banned and/or blackballed.
Can you afford these methods?
Three questions and a risk-free plan.
Can your business afford to use one of the methods above? Consider these three questions:
* Do you have employees or investors?
* Is your website the primary source of your income?
* Would losing most of your visitors be a disaster for your income?
If your answer to one of these three questions is yes then you should avoid the tactics mentioned above at all
cost. The risk is just too high.
If you want to get high rankings on Google without risking your website, use ethical search engine
optimization methods. If you want to get lasting rankings, optimize your web pages for your keywords without
spamming and get high quality links instead of using shady linking schemes.
Ethical search engine optimization methods take some time but they produce much better results than shady
quick fix solutions.
Thank you Axandra for such highly informative and valuable articles!
We continue to advise our website visitors and customers to practice ethical search engine optimization. After
all, we believe that you want to go to the top of the search engine results and stay there. Well, the way to stay
there is through ethical SEO.
June 16
Search Engine Optimization is much more than just using keywords on a page, linking to other pages
and hoping that the search engines pick you up.
Search Engine Optimization involves understanding the way search engines work. It has evolved to a point
where good optimizers have an almost intuitive understanding of how search engines change and evolve over
time. At SEO Business Solutions, we try to stay one step ahead of the search engines so that we can rank your
site and place it where you want to see it. Give SEO Business Solutions a try for your search engine optimization.
We are sure that you will get much more than you expected.
